pcr speaks herein about the various ways 'consumers' are presented the 'burning issues', and how that can play out, or not;

Remarks on Right-wing Talk Radio

Paul Craig Roberts

Over the course of my life as a university professor, government official, business consultant, president of a community water company and editor and journalist for national and international publications, I have learned that a majority of people cannot think outside the indoctrination they received that formed their biases.  If you provide them with a different view or explanation, instead of thinking about it, they just get angry. This is true also of academics. University professors resist their human capital being devalued and placed in need of renewal by new discoveries and explanations. No academic wants to have to redo all his lecture notes or see his own scholarly contributions bypassed by new explanations. As Niccolo Machiavelli truthfully said, “There is nothing more difficult, more perilous or more uncertain of success, than to take the lead in introducing a new order of things.”

Conservatives with right-wing biases usually write me off as left-wing, and leftists with left-wing biases write me off as conservative, especially as I had a high appointment in the Reagan administration.  The only way to write successfully for these people is to tell them what they want to hear.  Then they love you instead of hate you.

It is pointless to write for such people, and I don’t.  Ninety-nine percent of my readers can think independently and look to me for explanations that make more sense than the controlled explanations they get from the print, TV, and NPR media.  That is the reason I write. As the IPE website states, we try to be accurate but are only human and can be mistaken on occasion.  But the agenda is to discover and tell the truth, not to sell an agenda............https://www.paulcraigroberts.org/2020/01/10/remarks-on-right-wing-talk-radio/