this could be a case study in not knowing who your 'partners' are;
Previously, German auto companies like Volkswagen entered into trade agreements with China and began manufacturing their vehicles with immediate financial success in the market. However, it did not take long for Chinese auto companies to reverse the engineering and begin to deliver the same quality vehicles at much lower prices.
The Chinese then stop purchasing the Volkswagen vehicles and purchase the cheaper version, while simultaneously begin exporting those same vehicles into the home market from where the technology originated.
Today, with a double-digit decline in production, Volkswagen announces they will cut almost half of their brands due to diminished sales...........more..........
No comments:
Post a Comment